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Executive Profile - Mike Bair, President, MSG Media

Thursday, December 20, 2007 , Posted by Christopher Byrne at 8:00 AM, under , ,

Athens, GA (Dec 20, 2007) - Mike Bair is the president of MSG Media, which includes MSG Network, Fox Sports Net New York, MSG Radio, MSG Interactive, the Knicks, Rangers and Liberty. I was not aware that they also hold the rights to the Radio City Christmas Spectacular, probably the best Christmas stage show of all time. This is his profile as published by MSG Media.

Mike Bair is President, MSG Media where he is responsible for the strategic direction, operational, and financial performance for major divisions at Madison Square Garden: MSG Network, Fox Sports Net New York, MSG Radio, as well as day-to-day operating responsibilities for MSG Interactive; and sponsorship and ad sales for all of MSG’s properties, including the Knicks, Rangers, Liberty, Radio City Christmas Spectacular, Wintuk, and The Beacon Theatre.

Mike’s career at Cablevision began when he launched SportsChannel Bay Area in 1990. He was promoted to executive vice president of sports for Rainbow Media, where he oversaw Rainbow’s national sports networks, as well as SportsChannel’s eight regional sports networks; consolidated and re-marketed the networks into a single SportsChannel brand; upgraded productions, created new programming ventures and developed innovative sponsorships for advertisers. He was part of the negotiating team that created the FOX/Cablevision partnership, and was responsible for the transition of SportsChannel to FOX. During his tenure at SportsChannel, the network received an unprecedented 100 Emmy nominations, won the prestigious Beacon Award for community service and experienced the greatest distribution gains in its history. Mike was also involved in major rights negotiations with the NHL, NBA, MLB and the NCAA.

After Rainbow, Mike served as president, product management & marketing for Cablevision’s cable division, where he was responsible for product strategy; programming; marketing and advertising, as well as brand management for the company’s video, voice and on-line services. He’s held executive positions at HBO, Showtime Networks and Ogilvy and Mather Advertising; served as the CEO of Resorts Sports Network, an outdoor sports media company and was CEO of Dsports, the on-line retail operation of Dick’s Sporting Goods.

Photograph courtesy of MSG Media.

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