NBC Sports and VERSUS Showcasing PBR This Weekend, and No It's Not Beer

NBC Sports will be showcasing PBR tomorrow, and it's not beer. It is actually taped coverage Professional Bull Riders’ New York City Invitational from Madison Square Garden. VERSUS coverage of the event, which is taking place this weekend, will air at 8:00 PM ET tonight. NBC Sports' coverage will air at 2:30 p.m. ET tomorrow (Sunday, January 10, 2010).

Image courtesy of Professional Bull Riders Association

Here is the press release from NBC Sports.

NBC Sports presents taped coverage of the Professional Bull Riders’ New York City Invitational from Madison Square Garden this Sunday at 2:30 p.m. ET.

This event features rides by top athletes such as 2009 PBR World Champion Kody Lostroh (Longmont, Colo.), 2008 PBR World Champion Guilherme Marchi (Leme, SP, Brazil), 2007 & 2009 NYC champion J.B. Mauney (Mooresville, N.C.), two-time World champion Chris Shivers (Jonesville, La.) and 2009 PBR Daisy Rookie of the Year Cody Nance (Carthage, Texas).

NBC’s Craig Hummer, Justin McKee, Ty Murray, Donna Brothers and Justin McBride call the action.